Each year millions of Americans face the reality of living with a mental illness. And this year, more people than ever before are dealing with emotional challenges associated with the pandemic and the social upheaval experienced across our country. These stressors have amplified the need for public awareness and discussion of mental health as a key component of overall health. So, in conjunction with the national “May is Mental Health Awareness Month”, Ventura County Behavioral Health has launched a new countywide campaign, “I’m Talking About My Mental Health.”
This campaign was developed with de-stigmatization as a critical goal. By showing relatable people facing relatable challenges, reaching out for help and making positive changes in their lifestyles, we make the goal of improved mental health feel approachable and achievable. By personalizing the message – talking about “my” mental health – the campaign allows viewers to see others talking about, thinking about, and working on their mental health and fitness, and demonstrates this as normal and life-affirming behavior.
There are now billboards and posters in the community, public service announcements on the radio, and colleagues inviting discussion by wearing buttons or even using the themed Zoom background.
Please take a minute to get familiar with the campaign, and join us in promoting the discussion of mental health in the weeks ahead.
I’m Talking About My Mental Health